Built in 1939, the Austin Theater was one of the earliest motion picture theaters in Texas. The cinema continued to show first-run films until the 1970’s, when it was converted into a pornographic theater and operated as such until 1997.
A modest budget of $60 per square foot was allotted for the entire conversion of the theater into an office building. The solution was to contrast the notable original elements of the building with the contemporary treatment of the interior and exterior. Emphasis was placed on the building’s image in the community as an extension of Austin’s Central Business District. The dilapidated marquee was restored in both its function and symbol; it once again marks coming attractions and current events. A new cladding of copper panels and stucco contrasts with the marquee to give historic reference to an otherwise contemporary building. Through the creation of a strong corner, the building now engages its prominent urban condition. Additionally, a roof terrace was added to provide views of the State Capitol and the Hill Country beyond
The original sloped floor necessary for a theater had to be leveled-out for a functional office space. The resulting crawl space provided the ideal location for additional plumbing and up-to-date wiring required for the high-tech tenant. The dim lighting of the theater was enhanced through the installation of storefront windows along the lower level and a series of punched openings at the upper level.